Users can currently download Hopscotch through the App Store, as well as a web version that can be accessed through their website. Feedback for the app is largely positive. On the App Store, they have over 13,000 reviews with an average rating of 4.5 stars out of five. To date, the app has been downloaded over 24 million times, with 36 million games currently made. Regular app users have a seven day free trial before the subscription starts, indicating that they have yet to break out of this model the way John envisioned on "Shark Tank."
Their website also has resources for parents and educators. Teachers have access to free learning plans that include introductory courses on the topic and plans for how to apply coding to other subjects such as math and social studies. There are also resources available for those wanting to learn more about coding. in 2022, they launched a four part video series about cloning, which gives users an easy way to increase the number of similarly behaving objects within their games. Visitors can also buy merchandise such as t-shirts, stickers, phone cases, and more.
Hopscotch isn't especially active on social media, not having posted on their Facebook, Twitter, or Instagram account since 2022. It's seemed to do little to harm their business, however. As of 2023, they are estimated to have an annual revenue of $5 million.
